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Customer Relationship Management (CRM) / Gestion de la relation client (CRM) - Lexicon
customer
client
relationship
relation
management
gestion
lead
plomb
pipeline
pipeline
sales
ventes
contact
contact
account
compte
opportunity
opportunité
segment
segment
campaign
campagne
automation
automation
engagement
fiançailles
data
données
analytics
analytique
feedback
retour
retention
rétention
prospect
perspective
conversion
conversion
support
soutien
ticket
billet
interaction
interaction
workflow
flux de travail
integration
intégration
database
base de données
forecast
prévision
lead scoring
score principal
journey
voyage
churn
baratte
pipeline management
gestion des pipelines
customer success
succès client
opportunity management
gestion des opportunités
call center
centre d'appels
account management
gestion de compte
dashboard
tableau de bord
collaboration
collaboration
mobile CRM
CRM mobile
customization
personnalisation
reporting
reportage
targeting
ciblage
pipeline analytics
analyse des pipelines
lead generation
génération de prospects
sales funnel
entonnoir de vente
account insights
Informations sur le compte
customer journey
parcours client
touchpoint
point de contact